We are living through a boom time for the shipping industry. Millions of packages are in transit right now, on their way to and from homes and businesses. But whether your concern is sending a gift to a friend or getting your business’s inventory out to your customers, you must make a packaging decision. Proper packaging can ensure that your shipment arrives at its destination in tiptop condition and can showcase your items to add some wow factor. But there are practical, environmental, and financial considerations involved. How do you decide?
The two largest categories for shipping materials are paper and plastic. Both have special qualities that make them the best choice in certain situations. Let’s break down the benefits and challenges for each of them to help you decide.
What are the Pros and Cons of Paper Packaging?
Paper packaging is sustainable. The trees that are harvested for paper production are replanted, and the cycle continues. If paper is not recycled but placed in a landfill, it will biodegrade over time. Even better, it can often be reused. Let’s be honest, we all have a few cardboard boxes squirreled away for when they are called back into service.
There is a level of standardization in paper packaging that is important to shippers. It’s easy to find a size and weight that meets your needs, and calculating the cost is straightforward. The durability of paper and the added space between box walls and your items provides for important cushioning during shipping. This is what makes corrugated cardboard such a popular choice.
There are two notable downsides to paper packaging. First, paper packaging can get wet and lose its strength. This may be especially important during the months when snow flies. Also, paper is the more expensive option. However, if you are trying to highlight the quality of your items, paper may help to give them the appearance of greater value.
What are the Pros and Cons of Plastic Packaging?
Two words that describe plastic packaging are durability and flexibility. Wetness and winter weather become much smaller considerations when your items are encased in plastic. Plastic packaging can sit on a shelf in a warehouse for long periods of time with little concern about possible damage. Also, plastic can be molded into any shape. If you are shipping items with unusual contours or size, plastic can be formed to do the protection job required.
Another major benefit of plastic is its cost effectiveness. Especially when purchased in quantity, it can be the more budget-friendly option. And while paper may have a certain air of quality, plastic packaging can dazzle the eye. The capability to use color and patterns in plastic, or to feature your company’s logo, could make your shipments extra appealing and memorable.
While plastic is not biodegradable, it is sometimes recyclable and often reusable. Depending on your operation, you may get multiple uses out of the same materials.
The Decision is Yours
When making your decision, consider sustainability, performance, and cost. Any of these factors may be the most important in a particular situation. And remember, it isn’t always an either/or choice. Perhaps a combination of paper and plastic packaging materials would best suit your needs.
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