Showing posts with label Cost Savings. Show all posts
Showing posts with label Cost Savings. Show all posts

Tuesday, 23 June 2015

Transparent Packaging in Shipping: When to Show, when to Shield

So transparent packaging is becoming super popular for a variety of reasons. It is a unique way to show the way that your packaging stands out. 

It offers faster sorting, especially for companies that put everything in bulk boxes. It also betters the customer's excitement, because they can see everything. Finally, there's fewer returns.   Having some visibility and transparency in your packaging is good.

But, there are a few concerns that come with this, which we need to be mindful of. 

The Problems with Transparency 

With transparent packaging, there's a few risks that come with this.

The first is theft.



Theft of packaging happens a lot.   It can happen when you’re shipping out the item, or during delivery.   When this happens, the item might get compromised.

The second, is privacy concerns. So many worry about their items being seen by everyone, leading to both theft and counterfeiting, so it’s another thing to worry about.

The third reason why people don’t like transparent packaging is UV. UV exposure will decrease the item, and it can cause issues with packaging, so it might not be best for certain items. 

Get Creative with Transparency 

One thing that you should do is not make everything transparent. Make a little bit of this transparent, so you can still see the item, but it’s not out there in the open for people to do something illicit with it.

For example, having a little window that customers can look into is good. you might even craft flaps that will help to show off the item. The same goes for panels, especially transparent ones, so you’re able to show off the item.

Then there's cutouts. Various cutouts will help to show what’s inside, giving its own unique sneak peek without compromising the integrity.



Ways to Offer Smart Transparency 

So we mentioned getting creative, but what can you do to make this special?

Film sections are one example. These are sections with a film that will show what’s inside, but not everything, offering its own protection and transparency. 

Reveal flaps, like mentioned earlier, is another example. These will reveal the item without showing the bigger picture of it. This can be fun with certain items like chocolates, in order to show what’s inside without showing everything. 

One other example is fogged plastics. These offer semi-transparency. Not enough to show everything that’s there, but close enough to give you a feel for everything that’s in there. 

Overall, with this type of packaging, you’re always going to have some kind of little bit of transparency to it, so make sure that you offer it in a smart way.

So Who’s Using This 

A lot of brands are taking the plunge and working with some transparency to help improve their packaging efforts.

Lots of food brands are using this type of packaging, especially when looking into their own packaging, and building something special. Lots of candy and other brands are using this.



Some high-end retailers might consider transparency in some areas to help make this really shine. While not every brand will use it, those that do usually offer a small look to what’s inside, not giving the full show just yet.

With transparent packaging, you build customer excitement with these packaging supplies and unique features. When you’re able to build packaging that’s see-through but also isn’t just a walking red flag, begging for thieves to grab it, it’s great. Be smart, be transparent, and be obvious about all of your packaging inside, and really show others the goodies smartly.


Monday, 28 November 2011

Self-Sealing Shipping options

Did you know that there are now adhesives that will be put on without requiring expensive tapes and glues? It’s become more popular than ever before, and also makes the packaging process not only simpler, but also more economical for everyone involved. 

Here, we’ll go over what self-sealing solutions are, and how they differ from using the regular tape to secure everything.

What Self-Sealers do 

These sealers range from vacuum sealing, which creates a natural vacuum you just close off, to various containers that have a little Strip you take off and push together. This is oftentimes common with mailers and other items. 

While not all of them may be eco friendly, for the most part they are.   They don’t create as much stress on materials for the planet, and also makes them simpler for everyone involved to use. 



They’re becoming more popular for a variety of reasons: they’re cheaper, cost less materials and resources, and also save a buttload of time. Think about it. if you’re always just shipping out items, one way to save efficiency is to make it so that the person doesn’t have to get some tape or glue down an item. 

It also saves time too. Some of those adhesives take a while to finally seal, and that’s time you could be shipping it out.   with these self-sealing solutions, it changes the game. 

Simplifying without compromising 

One big concern for many people who utilize these self-sealers is the quality. You don't want to use something that will otherwise break down on you if you’re not careful. Self-sealing solutions prevent this, by ensuring that you’re getting the item in its rightful place, without having issues with the quality of the seal. 

Many self-sealers are made with the same type of adhesive that tape is made out of, but they’re already added to the package, in order to improve efficiency.   The packaging process is also cheaper too, cause now you just need to buy the mailers that have the sealant on them, rather than having to buy the packaging and the sealer. 



See how it’s more impactful, and better for the environment? Lots of people are taking advantage of that, and for many, it also means that they’re able to get the package out much faster. It simplifies it all.

In the age of minimalism, where people worry about having too much on their packaging, self-sealers help with this, by providing a more efficient, useful means to drive the packaging process towards success, and also takes off a lot of stress from those who utilize the packaging as well. 

How self-sealing Helps Fulfillment centers 

Self-sealing solutions are a godsend for these places for the sheer reason of volume. 

These fulfillment centers deal with a lot of packaging, and high-volume experiences. It can sometimes become too much for any of them if they’re trying to get the packaging out, and also trying to seal the packaging in a more efficient manner. 

That’s why self-sealers work. It’s simplifying the packaging form, and also makes sure that the packaging process is both quick, and also gets to the point.



In general, it does wonders to help improve this, and caters to the efficiency that many companies go for. When you’re dealing with high-volume times of the year such as during the holidays, it isn’t just a suggestion, but almost a necessity these days, hence why a lot of brands choose to use these self-sealers for shipping.

Consider it today, and see if it improves your packaging output, and reduction of resources on all fronts as well.


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